Usability Analysis

Let's analyze your e-commerce platform. Finding problems and fixing errors. We will make the site convenient for visitors and increase conversion.

The website may have an impressive design, high traffic, high accuracy, but the number of sales remains low. One reason could be a usability issue. Due to the inconvenient appearance, search logic, incomprehensible path of the buyer, who finds pre-pubescent visitors.

We check the site for use, a logical and consistent arrangement of information, a simple and understandable menu. We help users easily find the right contacts, the right product and pay for it. We find shortcomings that interfere with the decision to make purchases.


With the help of a usability audit, we will help you increase conversions and make repeat sales.

We analyze traffic metrics and click maps. As a result of the audit, we form a complete and detailed report and recommendations for resolving deficiencies.


How we are working:

  1. Check website functionality
    We go through the user's path to find how convenient it is to use all the buttons, the menus, navigation and filters are logically built, whether the site search works, whether it is easy to find the desired section. We determine which ones your customers cover and what prevents them from conveniently using the site and placing orders.
    2-3 days
  2. Test download speed
    Tracking page load time. If the page is heavy and causes visitors to expect, we look for ways to optimize it.
    4-7 days
  3. Evaluate the design
    Page layout, color used, text and creative size, block placement, button placement style for conversion and brand awareness.
    12 days
  4. Checking message channels
    We evaluate the availability and accessibility of contact information, ease of use of the support service, how easy it is for a client to contact you and clarify incomprehensible points.
    4 days
  5. report and recommendations:
    As a result, you get a detailed report with problems that prevent you from using the site, and recommendations on how to fix these problems.
    8-9 days

A usability audit is a must every time you introduce new features, design or navigation.

Testimonials

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TOGETHER WE SERVED

TCD - professional IT company. The guys are very knowledgeable and responsive. I have been using their services since 2017. Highly recommend TCD!

01 — 02
Xrom Group

TCD helped us to rank #1 for all 10 chosen keywords. Additionally, we’ve received 30% more new leads than last month. You are a genius!

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