Advertising campaign analysis

Analyzing the effectiveness of an advertising campaign is an important task facing the advertising industry.

We determine how well an advertising works, analyze the change in target indicators, optimize the efficiency of promotion channels. We collect statistics with data on the effectiveness of advertising at all levels. We use only proven services. We select management strategies that best suit the business and product.

An analysis of an advertising campaign will allow you to control and reduce advertising costs, increase its effectiveness, discover and segment new target audiences. As a result of the work, you get a complete detailed report. We draw conclusions about the activity of buyers, the effectiveness of promoting a particular product / service and the brand as a whole, give recommendations that will help improve the advertising campaign and marketing strategy.

How we are working:

Setting goals

We determine the tools and indicators of communication and economic efficiency, to increase which the advertising campaign is aimed at. We find out their current values at the moment

2-3 days
Carrying out the calculation of efficiency

We select methods of analysis and formulas that will allow you to most accurately calculate the effectiveness of target indicators. We use proven services that collect accurate statistics and analytics.

4-7 days
Analysis of the advertising company

We compare the values of target indicators before and after the advertising campaign, as well as the results of previous campaigns. We identify the factors that influenced the results. We evaluate the result of the advertising campaign, determine the errors.

12 days
Report and recommendations

Based on the results of the work, we issue a detailed report that includes the results (impressions, clicks, cost per click, conversion and other important metrics), recommendations for improving advertising campaigns and a plan for further promotion based on these recommendations.

4 days